Brandy Melville

Brandy Melville is one of our favorite shops for great basic sweaters, hoodie’s, tanks, skirts etc… If you have never heard of it, check it out or go to their web site!

The quality is nice and the prices are very reasonable.  All the clothes are made in Italy.

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brandymelvilleusa.com

Pinterest

Links to some of our favorites

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Locations in the US

  • Santa Monica | Third Street Promenade  1413 Third Street Promenade
  • San Francisco  |  Chestnut Street   2085 Chestnut Street 415.292.7754
  • San Diego  |  Pacific Beach  4516 Mission Blvd
  • Studio City  |  California 12200 Ventura Blvd. (818) 308-7903
  • New York City | Broadway 518 Broadway 646.707.3119
  • Waikiki |  Hawaii 280 Beachwalk #104
  • Greenwich  |  Connecticut 375 Greenwich Ave

Interview with Knit Wear Designer: Kalurah Hudson “While they Play”

Kalurah (Ang’s Cousin) is amazingly talented she is a mother, a wife, photographer, cook and last but surely not least a Knitter Extraordinaire!

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When and how did you get into knitting?  What was your first project?

In late 2008 a friend of mine, who was a knitter, offered to teach me.  I was extremely excited, as I had longed to learn how to knit for quite a while.  I was hesitant at first, but after seeing all of the gorgeous work and intricate stitches that were so boundless in knit wear designs, I just had to give it a try.  My friend invited me over to her home, fed me hors-de-overs & wine and placed needles and yarn in my willing hands.  Over an hour or so later, I was a defeated, pathetic bundle of nerves.  So I guess you can say, the art of knitting did not just spring alive in me naturally.  I went home, feeling totally dejected.  But over the following weeks, the drive to learn something new could not be quieted.  My husband hated seeing me in my conquered state, so one day he brought me home a Knitting kit that came with needles, yarn and a how to booklet.  We both sat down and spent the afternoon trying to tackle the cast on.  After we pulled out half a head of hair, we moved on to the Knit stitch and then the Purl stitch.  Before long, I found myself knitting up little swatches with the pretty skein of wool that my friend gave me.  I would bring them to her and gain approval and make sure I was doing it all correctly.  I soon tackled my very first project, which was a long cabled scarf.  I still have it to this day.  Less than a month later, I created my very first knitting pattern, “Jazz Baby”.

75242_217724864996938_1458377311_nDo you have an ‘artistic process’ when it comes to knitting and design, or do you tote your yarn & needles wherever you go?

My process has a complete mind of its own.  It strikes anytime, anywhere; while watching a movie, driving in traffic, or lying in bed.  I quite literally “dream” up some of my designs.  Inspiration hits me most often when I’m not even thinking about it.

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Is there a particular piece that you’re especially proud of? Or have a special attachment to?

There is one that I am very proud of and I hold it dear to my heart.  When my cousin Misty was undergoing her Chemo treatments, I knitted her my hooded neck warmer.  I picked out the softest Merino Wool and lined it with pretty fabric.  I think I poured all of my love into that special piece.

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What are your favourite kinds of things to knit? How do you decide which yarn to buy?

Obviously, by looking at my designs you can tell I have a passion for accessories; gloves, scarves and hats.  I do enjoy making sweaters too, but usually only for myself and close friends.                                                                                                                                 The yarn I use for a particular project is usually determined by the functionality of the garment.  Does it need to be warm?  Will it be worn up against the skin?  Do I want it to drape or do I want a sturdier fabric?  My project always dictates the yarn I choose. However, in turn, yarn does tell me what it wants to be on occasion.  I’ll find a beautiful Alpaca & Silk, for instance and the fibers just cry out to be made into a lacy hat.

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Who is your favorite knit wear designer?

This is a very difficult question, as I have a few.  I guess I’ll start with my FIRST favorite designer.  Basically, she is the sole reason I was determined to learn how to knit, Ysolda Teague.  Her designs are whimsical, uniquely constructed and beautiful.  I’m also in love with Stephanie Dosen of Tiny Owl Knits and Norah Gaughan.  But trust me, there are far more who are equally as talented and inspiring.

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What made you want to start your own business? And how did you come up with your business name?

In 2007, I was a stay at home mom; my children were 2, 4, and 6.  I found myself longing for something fun, creative and relaxing to do with my time while the munchkins were napping and playing.  My mother-in-law sat me down and showed me how to crochet, so I found myself making cute little accessories for my 6-year-old daughter and photographing her in them.  I was big into blogging at the time and a couple of bloggers that I followed had Etsy shops.  So I signed up, opened a shop and the rest is history.  As for the name… I think that speaks for itself, don’t you?

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Where do you draw inspiration from for new patterns/creations? And do you have any new projects in the work?

As I said earlier, inspiration can come from anywhere, but I find myself gravitating towards vintage design.  I will often come up with an idea while watching an old movie.  I’ll find myself concentrating on what knitted accessory would pull the actresses ensemble together.  I find myself constantly inspired to design.  I just recently wrote 3 new patterns that will be published by a Fiber company.  I can’t share them until they are published but you can look for the first in mid-February in their Spring/Summer 2013 Knit e-Book.

Do you have any advice for new knitters trying to refine their craft, or trying to start designing?

Stay true to yourself.  You have a voice, listen to it.  There are a million different ideas out there, be unique.  Stand apart.  More importantly, be patient.  Rome wasn’t built in a day.  You can’t force the creative juices, they’ll flow when they’re ready.  Surround yourself with beautiful things and people you love and the inspiration will follow.

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Any knitting books in particular you’d especially recommend to others looking to get started in knitting?

The best Knitting resources out there cannot be bound with stitches and glue or be read in written word.  She is your grandmother, your aunt or a close friend.  Even if you have to go to a local yarn store and have one of their lovely knitters sit down with you.  The very best resource is a kind and patient teacher, someone who is willing to take the time to guide you along the way.  Oh, and YouTube can be a godsend as well.

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Do you have any other creative outlets you enjoy besides knitting? 

I love photography and writing.  I think these two things in particular are what have played a crucial role in the success of my brand.  Many people, especially knitters are visual. What they see in front of them will be their first impression, so make it striking, beautiful and something they feel they can’t live without.  I also spend a large amount of time writing my descriptions for my patterns.  I want to tell a story, set the scene, pull my audience in by making them picture a place or time.  Once there, they won’t want to leave.

http://www.etsy.com/shop/whiletheyplay

http://www.facebook.com/pages/While-they-Play/183907355048776?fref=ts

http://www.youtube.com/user/Whiletheyplay

Betsey Johnson is Back!

20BETSEY3-popupPhotograph by: Benjamin Norman for The New York Times

                                     Betsey’s Signature Runway Cartwheel

As most of you know last year Betsey Johnson LLC filed for bankruptcy, which resulted in the closing of all 63 stores and the firing of 350 employees.  I myself was wondering “Is that it for Betsey Johnson just a moment in history now?”

“Next month, with the retailer Steve Madden as her new parent company, she is introducing a lower-priced line of Betsey Johnson frocks at department stores…”Simply called Betsey Johnson, the new line of girlie dresses will be sold at select Macy’s and other retailers, including Nordstrom, starting in February for $99 to $249. “They’ll be young in spirit like Betsey is, but accessible for women up to 40 years old,” said Lisa Andriulli, a vice president of Macy’s”. New York Times

The runway show is reminiscent of the 60s with neon lights, a mix of English mod with psychedelic prints… The show includes maxi dresses, faux fur, floppy hats, drop waist dresses, mini skirts and more mixed with a louder Betsey style that includes moto jackets and herringbone suits.

We didn’t follow Betsey’s social life that closely but we always loved her clothing, the Girly Tough Girl, Colorful Prints, Animal Prints and all the Pink.  Steph and her friends loved to visit the ten dollar bin back in the day on Main St. in Santa Monica when that’s all they could afford and loved it so much that a cherished pair of black leggings with tiny pink roses definitely got their wear!  I thought this video was great, it shows you the dynamics and relationship that Betsey and her daughter have; check it out it’s pretty cute.

In the spring, she and her 37-year-old daughter, Lulu Johnson, will be starring in their own reality TV show.  The reality TV show follows Lulu’s efforts to start her own fashion line called Lulu Johnson. Set to have its premiere on the Style Network in March, it is called “The Betsey and Lulu Show.”

20zBETSEY-articleLarge Photograph by: Elizabeth Lippman for The New York Times                                               

“The designer Betsey Johnson oversees a fashion photo shoot in front of the   cameras for her new reality show, set for March on the Style Network”… 

Interview with Jewelry Designer: Sarah Morton Erasmus – Owner Of M.E. Jewelry

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“Sarah Morton-Erasmus grew up mesmerized by the sound of a cross peen hammer.  By the age of twelve she was busy in her father’s studio soldering and sawing his copper scraps into jewelry and sculpture of her own design.  Creating came naturally to her.  In 1999, Sarah received a Bachelor of Fine Art from the University of Oregon in Metalsmithing.   She continued her education by apprenticing with both goldsmiths and sculptors, balancing her skills with both small and large-scale works.  Morton-Erasmus Jewelry started to take shape in 2003, when she moved from New York to the Columbia River Gorge where she continues to create her jewelry and metal artwork”.  We had the privilege of meeting Sarah almost ten years ago.  She is such a creative beautiful person with an extraordinary amount of talent.

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When did you know you wanted to be a jewelry designer and how did you get your start? 

I was basically failing out of college, I had been a straight A student in high school, and got to college thinking I wanted to go into international affairs and language.  My Dad sat me down and instead of giving me the “you have to work harder, amount to something” speech; he said I needed to take an art class.  He knew I was an artist at heart, so I wrestled my way into a totally full beginning metals class and was instantly in love.

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How was it growing up with a talented father/copper smith?

I knew it was special, I didn’t know anyone else in school who had parents like mine. Especially because we got to travel all the time.  Once or twice a month we’d pack up and be in a new place like San Francisco or Tempe, Az doing a craft fair.  I went to school in a really rural area of Oregon though; so many kids had never even been to a city before high school.  So I knew early on that the world was huge, with tons of possibilities.  
My Dad was always working, not only because he was self-employed but also because he loved what he did, and was happiest in his studio.  I have so many fond memories of my family all together, discovering new things, and just laughing and having fun, when the all the work was done.  I feel really proud to follow in his foot steps, this February I’ll be exhibiting at The Buyers Market of American Craft, I’m one of like 3 that are second generation exhibitors.

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What do you love most about designing and creating your own Jewelry?                  

I just love working with metal, I love that with some time and skill one can take something from the ground, manipulate it and turn it into something beautiful, or use it to convey a message that words can’t because it has this longevity.  To adorn ourselves with a piece of jewelry can tell the world so much about ourselves, our ornaments can tell a story about important people in our life, experiences, travels and just how we see ourselves.  And then these stories can be handed down to friends and family.  I love that I make keepsakes and mementos.

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What would you classify your style of work as?

This is a tough one, I’m somewhere between fine jewelry and trend jewelry.  I’m not just assembling parts some factory made, every piece starts and ends in my studio with my hands.  The 18k gold I use to make all my connections brings my silver jewelry closer to fine jewelry price point, but I love fashion and love to be part of the forward motion of trends.  I like to think of myself as a fashion designer who hammers instead of sews.

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Do you have a piece your most proud of?

Yes, I make these shields that are really like an individuals crest something that would absolutely represent that person for longevity.  It usually has an initial as the center piece but sometimes a symbol, then, I add different things like the person’s date of birth, their age when it was made, zip codes, words, quotes, etc.  Once I even put the longitude and latitude of their favorite place on earth, so they’d always be able to find their way back.

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What do you draw from for inspiration when designing a new piece?

A lot of the time its a technique, method, or connection in my studio that sparks something new, but I love to look Pinterest and runway shows for fashion, but mainly I look at a lot of vintage jewelry and museum pieces.  That’s where my love of jewelry began.

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How do you source your materials and select your stones?

I go to the big gem show in Tucson occasionally, but my focus has always been production, not just one of a kind, so once I find a vendor I like I stick with them.  I lived in New York when I first started my line in 2003, my fellow jewelry friends hooked me up with most of my sources there and I still use all of them.

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What is the most challenging part about running your own business?

That you have to wear so many hats!!! I wish all the time that I could just design and produce, and not have to sell it, market it, photograph it, price it, ship it, etc. I have a love/hate relationship with Excel.

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Any tips or advice for aspiring designers like yourself?

Take lots and lots of business classes, never give up your dream, and take chances!!

*Check out the M.E. Jewelry website, there are many more designs and contact info as well.

http://mejewelryco.com M.E. Jewelry Facebook:http://www.facebook.com/mejewelryco

Phoenix Fashion Week

 

 

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Phoenix Fashion Week started Wednesday and there are some great new upcoming designers.                                                                                                                                 I really like Caroline Monick’s Design’s… a young French designer who sees the world through rose-colored glasses.

http://phoenixfashionweek.com

Check out Brie Seeley she’s from Lacey, WA… not far from my hometown!

http://www.briseeley.com